About Us

Lighting The Way In Senior Care

Commitment to Innovation & Improvement

Priority Life Care

At Priority Life Care, we are redefining senior living with our commitment to unparalleled personalized care. Each individual in our communities benefits from a unique care plan, meticulously crafted to address their specific medical needs and foster engaging social interactions. Our adoption of state-of-the-art technology not only augments the quality of our care services but also ensures they are readily accessible to all residents.

Philosophy

Our philosophy extends beyond fulfilling basic needs; we are dedicated to nurturing the holistic well-being of our residents. Our array of engagement activities and wellness programs is diverse and intentionally designed to align with the true needs and preferences of our residents. By fostering robust social connections and stimulating mental engagement, we prioritize emotional health, which is vital for overall well-being.

Strategic Partnerships

At Priority Life Care, our unwavering commitment to innovation in senior care is demonstrated through strategic partnerships with cutting-edge organizations, ensuring we remain at the forefront of the industry and continue to provide exceptional senior living experiences.

About PLC

Our Values

Each of the Priority Life Care petals represents a value and standard of excellence. With safety first, we are able to provide the medical and supportive care that our residents deserve. We offer the highest quality of amenities and services that provide our residents with the right choices for overall wellness and independence. And, of course, we continue to seek out ways to make senior care affordable.

Care: It’s our priority to provide medical and supportive care at the level appropriate for each resident, with the dignity and compassion each resident deserves.

Safety: No matter the level of care, our communities are staffed 24 hours a day, 7 days a week and offer onsite options for doctors, therapy, orthopedics, pharmacy, and more.

Quality: We’re committed to offering the highest quality amenities and services for our residents, from our well-maintained facilities to nutritious meals.

Independence: Our communities foster active lifestyles free of daily chores, so it’s easy for residents to enjoy their retirement.

Choices: Each of our residents creates a tailored experience of their own, with options for places to live, levels of care, health care providers, daily activities, and more.

Affordable: We strive to help seniors of all financial backgrounds find options to support their care, including private funds, insurance, Veterans’ benefits, and other programs.

The Priority Life Care flower represents our values and standard of excellence. The yellow petal represents Safety, the blue petal represents Quality, the purple petal represents Independence, the red petal represents Choices, the green petal represents Affordability, and the pink petal represents Care.

Priority Life Care

Our Origin Story

Our Leadership Team

Executive Leadership
Senior Leadership

Our Backbone

Executive Leadership

Our executive leadership team works to make living and working at Priority Life Care a pleasant and inviting environment. Their experience and compassion make Priority Life Care a great place to work and live. Our purpose of independence extends to both residents and employees. Our leadership team develops the right amenities and benefits to attract and keep both residents and employees happy.

Sevy Petras

Chief Executive Officer

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Bobby Petras

Chief Operations Officer

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Iyvonne Byers

Chief Financial Officer

Ryan Person

Chief Strategy Officer

Dennis Murphy

Chief Investment Officer

Brandie Petras

Vice President of Sales & Marketing

Debbie Petras

Vice President of Corporate Soul

Dave Kloster

Executive Vice President, Operations

Jill Record

VP, Sales & Marketing

Marilou Hudanack

Vice President of Quality Assurance/ Services

Marisa Williams

Senior Director of Sales & Training

Johanna Ruble

Regional Vice President of Operations

Amanda Ciak

Regional Vice President of Operations

Justin Heminger

VP, Finance

Our Backbone

Senior Leadership

Our senior leadership works alongside our community leaders by providing support and guidance. With each team member’s experience and specialized knowledge, our communities are able to provide a unique experience for residents that go above and beyond expectation.

Tammy Geradot

Senior Director of Compliance and Revenue Cycle Management

Barb Kelly

Regional Director of Operations

Enoch Paul

Senior Director, Organizational Learning & Development

Matt Petrichevich

Regional Director of Sales & Marketing

Clayton Brightwell

Director of Corporate Training & Finance Liaison

Craig Rukande

Director of Memory Care & Engagement

Stevie Schoenherr

Director of Procurement

Heath Moody

Corporate Director of Maintenance

Justin Hueber

Director of Corporate Experience

Jaimie Free headshot

Jamie Free

Director of Corporate Wellness

Brian Gallo

Corporate Director of Culinary Experiences

Megan Herwig

Director of Engagement

Dillon Painter

Project Manager