Priority Life Care Appoints First-Ever Chief Investment Officer

Fort Wayne, IN, August 15, 2024 — Priority Life Care (PLC), one of the largest senior living third-party operators in the industry, is excited to welcome Dennis Murphy as the company’s first-ever Chief Investment Officer (CIO). In conjunction with this hire, PLC announces the launch of its new growth fund aimed at expanding its footprint and enhancing its senior living communities.

Dennis Murphy will lead capital raise initiatives, oversee underwriting, manage investor relations, and directs asset management and the execution of all new Joint Ventures. With over 16 years of expertise in Senior Housing, Dennis’s background spans accounting, financial planning & analysis (FP&A), operations, and investment roles.

Prior to joining PLC, Dennis held executive positions at Benchmark Senior Living, contributing to FP&A, operations, and investments over a 14-year tenure. Most recently, he served as President and Chief Investment Officer at Lloyd Jones, where he managed their Senior Housing portfolio.

“We are thrilled to have Dennis Murphy join our team as we embark on this new chapter of growth and innovation,” said Sevy Petras, CEO and Co-Founder of PLC. “His expertise and vision will be instrumental in driving our investment strategies and expanding our reach in the senior living sector.”

Dennis is also a published thought leader, with three articles featured in NIC Insider. He has shared his expertise as a panelist at industry conferences for NIC, SIMS and Senior Living News. His recent recognition as an alumnus of The NIC Future Leaders Council underscores his influential role in advancing the Senior Housing sector.

Dennis resides in the Boston area with his wife and newborn son. He enjoys golfing and skiing in his free time.

About Priority Life Care Founded in 2009, Priority Life Care is a nationally recognized Great Place to Work with a growing portfolio of more than 60 communities across several states in the Midwest, Northeast and Southeast U.S. The organization is built on a mission of lighting the way through supporting independence and a belief that everyone deserves dignity, compassion, and respect – residents and coworkers alike. Its focus on healthy choices and an active lifestyle helps to ensure residents at each of its communities can live their retirement life to its fullest.

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